DBA Final Presentation Meeting

When practicing the presentation a few things we didn't plan for people to say arised. So therefore we divided these between ourselves. I said I would speak about Leeds and the mock-ups we had applied to the city. 

So therefore I decided what to say for the Leeds slide:

In Leeds we have applied a similar scheme to those used by Banks in London, where people can rent bikes from capital north. This will allow visitors to keep discovering within the individual cities, therefore encouraging new modes of transport also.

We have also applied subtle accents to Trinity Shopping Centre as this is the newest & exciting innovation. This is a modern place where people will congregate.

Also added was the other three cities Hull, Manchester & Liverpool. Grace, Adam & Caitlin all said a little about these and what & how we have applied it.

When Grace went to the Packaging Innovation Show she seen a presentation that seemed to work really well so therefore she asked if she could apply it to ours. 

The presentation started with a moodboard which gave you snippets of the brand and then finished on the same moodboard saying now you have seen the values behind our brand.

This is the moodboard she created. We started with this and finished with this.