Friday, 6 March 2015

Research for Whistles Campaign

I really struggled finding research for perfume campaigns that didn't star people within them. As I didn't want to go for this aesthetic due to not wanting the typical look of a perfume promotion. And also I would find it hard to find the right image or take one of my own as they tend to be more often than not sensual.





 This is for the perfume Byredo, this is one they told us they liked the work of and to try and work something. I like how they have created the colour through the campaign and therefore the aesthetic doesn't have to change for different variants. This made me think about using actual flowers & sticks within an arrangement to photograph for the campaign.





I love this campaign, this is one I remembered from seeing it in the past I love the use of the colour & the simplicity yet fussy look. This has given me an idea of creating my own flowers with paper within an arrangement. But I think I would still keep my colour scheme white & black so that people are drawn to wonder.

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