This is based upon Grace's idea of the distance between the cities. It is a shape using all the four points on the map, then connecting them back up to make it whole.
She then created this by putting it at the top of the page highlighting been up north. And the four points of the shape are all shown clearly. This reminded us of a landscape and therefore people thought it would be nice to include some of the buildings from each key city within the design.
Adam started to create a kind of collage look for the landscape....
Adam had the idea that maybe we could create a kind of collage with the shapes and representations of iconic buildings from each city, so I tried to create that above.
Grace brought this in to show us as Adam was on placement but as a group we felt that is didn't work that well and keeping it simple will be the best option.
We also decided on other areas we should focus on....
This is because the logo & the posters were mandatory but we also had an option of two other categories. We decided that we would have more freedom with the Environment & the Train option. But thought we could bring in other aspects that are similar such as uniform as this is a small area.
We then decided to work out a way we could combine all our different concepts we've had into one as this is would then make the concept even stronger. We thought of unity & how this is good because capital north will be bringing the four cities into one.





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